PROJECT DESCRIPTION
In 1971, Marvin Gaye captured and commented on the spiritual and cultural chaos of the nation on the recording What’s Going On.
Today, the Kennedy Center has developed a program to explore Marvin Gaye’s music, the social issues that influenced his art, and reveal how those issues may seem as pertinent and influential to young artists today. Using his music as a catalyst, the project is meant to give young people the knowledge and tools to Think, Create, and Connect with their own form of expression– and ask the question, “What’s Going On Now?”
CREDITS
Creative Strategist: Steven Kostant
Creative Director / UX / Art Director: Peter Quinn
ACD and Senior Art Director: Allen Hopper
Art Direction: Will Bates, Matthew Wicke
Photo Editor: Bryan Whitson
Project Management: Allegra Poggio
Media Outreach and Social Strategy: Rosanna Maietta, Rachelle Lacroix
PROJECT DESCRIPTION
DAI was looking to reshape their brand and business modality. We took their brand and rebuilt it from the ground up, gave them a new website that reflected the brand, and an intro video to push the new conversation.
CREDITS
Creative Strategist: Steven Kostant
Creative Director / Art Director: Peter Quinn
ACD / Senior Art Director: Allen Hopper
Photo Editor: Bryan Whitson
Development: Fleishman Hillard D.C.
Kennedy Center ArtsEdge Celebratione Reel from Peter Quinn on Vimeo.
We created video and other materials to brand and relaunch Artsedge, the education outreach division of the Kennedy Center.
Over the course of the project, the concept and the reasons for the piece shifted dramatically, and we shifted with it. Below are some initial drafts and concepts that lead to the production you see here.
PROJECT DESCRIPTION
The Kennedy Center was celebrating the anniversary of establishing their educational outreach called ArtsEdge, and they needed to encapsulate the mission and impact they’ve brought to the frontier of arts eduction across the country. We developed messaging, a look and feel, and a brand mission stinger.
CREDITS
Creative Strategist: Steven Kostant
Creative Director / Art Director: Peter Quinn
