What’t the best way to get people to consider their energy choices? Make it apparent that if this was any other decision, it would be a no-brainer. Made in collaboration with CatEye productions.
Worked with Tribal Tech and Global Impact to tell the personal stories that drive giving through the Combined Federal Campaign. Below is just the beginning of what will eventually become a series of giving videos.
Imagine, one day, being presented with an idea instead of directions. Our daily lives are riddled with guides, barriers, and rules cast upon us like warning signs on a highway, What if we could physically shift those moments and messages in a way that helps us navigate the world through words that light.
Words That Light is a project that will transform classic solar powered road work message boards physically using the light of the sun to light up short-burst poems that will surprise, delight, and inspire people as they go on their way during the week of Light City.
With the Light City team, we identified heavily trafficked areas entering and exiting downtown and flip these signs that we identify as headaches into reflective messages that help us imagine our human potential.
Light is a symbol of life, inpiration, and transformation.
Let’s bring it to people where they need it – and least expect it.
The Word That Light project is brought to you by Peter Quinn and Todd Evans. It was commissioned by Baltimore Office of Promotion and the Arts for the 2019 Light City / Book Festival in Baltimore.
While at Fleishman, we had been working with Philips to explain their holistic patient journey and map the effects it has on the caregivers of veterans. We produced infographics, website content, design and materials– all of which was pretty outstanding. But my favorite part was meeting the Kelly’s and helping them tell their story.
